High-profile feature films and TV programmes are prompting a surge of ‘location lovers’ wanting to visit Wales, says Weston-super-Mare based Bakers Dolphin.
Sales and Marketing Director Amanda Harrington says: “Films like King Arthur and the S4C series Hidden, which were shot in Snowdonia, are attracting a whole new audience of coach trippers.”
One location proving particularly popular is the Royal Victoria Hotel in Llanberis.
Hotel Manager Steve Lee says ‘location lovers’ now make up a growing percentage of Royal Victoria guests.
“We’re getting a lot of first-timers who may have seen the region on TV and want to experience first-hand the landscape they have seen on screen,” he says.