Manchester has been voted the coolest regional city in the UK, outside of London, according to new research from Exterion Media’s national consumer panel work.shop.play..
The research is part of a year-long nationwide initiative from Exterion Media, Urbanology, designed to celebrate and promote key cities outside of London.
The research is part of a year-long nationwide initiative designed to celebrate and promote key cities outside of London.
Exterion Media invited primary school pupils from across Manchester to take part in its Kids’ Wrapped Bus creative competition, launched in partnership with Stagecoach.
80 school children submitted colourful and creative designs depicting what they love about Manchester, to be wrapped around one of Stagecoach’s double-decker buses.
Audrey Watts, aged 8, from Cavendish Community Primary School was crowned the winner of the competition.
Elisabeth Tasker, Stagecoach Manchester MD, says: “Launching the Kids Wrapped Bus competition with Exterion has been a great way to engage with the local community and reveal what they love about living in Manchester.
“The research by work.shop.play. showed that Mancunians think the city’s excellent transport links are the best thing about the city so it’s great to bring this to life with the launch of the bus.”