Stagecoach has announced the launch of a customer rewards scheme, Stagecoach Rewards, which it hopes will support staycations in Britain.
The scheme sees the extension of special offers to bus customers to encourage them to use local attractions and retailers. Each of Stagecoach’s 17 regions will benefit, with new local offers and discounts for attractions appearing regularly.
Customers can access the discounts by signing up to the rewards scheme online and receiving a promotional voucher or code when presented to a retailer with a valid bus ticket. The rewards scheme is managed by the Marketing Lounge Partnership.
Carla Stockton-Jones, Interim Managing Director UK for Stagecoach, says: “Our services play a really important role in getting people back together and connecting them to the things they enjoy most, such as days out, shopping trips, meeting up with friends and family, nights away and meals out.
“We want to support our local attractions right across the country and help them to recover from the terrible impact of COVID-19.
“It’s crucial that we now all work together more closely than ever before to support our local communities and help restart the economy. Our bus services offer an easy, safe and environmentally friendly way to support the leisure sector and can help people get back to the things that they enjoy doing.”