Centrad, a leading name in vehicle CCTV and telematics in the UK, has launched Drivers Guardian. The product features a driver-facing camera system and leverages artificial intelligence (AI) to identify and analyse potentially dangerous driving behaviours.
The Drivers Guardian system is designed to detect a range of unsafe actions such as drowsy driving, mobile phone usage, not wearing a seatbelt, and other forms of distracted driving. On identifying such behaviours, the system issues audible safety warnings to the driver.
Fleet managers are given the added advantage of receiving real-time alerts about incidents. They also have access to historical driving footage, which can be used to improve driver behaviour and encourage adherence to best practices.
Geoff Cross, Managing Director of Centrad, comments on the launch: “Our new Drivers Guardian system enables operators to proactively prevent accidents by safeguarding against avoidable incidents. Sadly, the vast majority of incidents that are attributed to either fatigue or distracted driving are entirely preventable. These are some of the leading causes of accidents on UK roads, and as such further headway needs to be made to drive down incidents.”
Mr Cross highlights the urgent need for such technology in the current driving landscape: “An extra layer of protection is necessary to safeguard not only drivers but other road users as well. This is how the concept of Drivers Guardian was born. Our mission was to create a cutting-edge system that merged the most enhanced form of vehicle CCTV systems with AI to give operators a high-tech solution that focuses on accident prevention as well as evidence collection.
“With distracted driving on the rise, legislation tightening and driving penalties becoming more severe, drivers today have never been more in the spotlight. Therefore, providing that extra layer of protection not only keeps fellow road users safe, but also ensures the security and wellbeing for both drivers and their vehicle.”
The system can operate independently or integrate with Centrad’s range of Mobile DVRs, providing up to 360-degree vehicle coverage and support for 11 additional cameras.
Mr Cross concludes by emphasising the product’s potential impact: “We predict Drivers Guardian will become a vital component to a fleet operator’s risk mitigation strategy and will furthermore pave the way to ensuring road incidents as a result of distracted or fatigued driving become extinct.”