Mobile Onboard has won a contract to bring mobile ticketing to National Express-owned Clarkes of London.
It has already proved its smart ticketing expertise with Kent operator, The Kings Ferry, also National Express owned.
The system is powered by its MyMobileTickets platform, using a mobile ticketing app and installation of its mTicketr smart ETMs with barcode scanners fitted on its fleet.
The back-office system provides Clarkes with data on ticket sales, customer accounts and reporting from onboard its coaches, including passenger counting.