Melton Mowbray has welcomed 17 UK coach tour operators and GTOs on a fam organised by Leicestershire Promotions.
The fam was attended by Complete Pleasure, Lordship Leisure Groups and Belle Coaches, among others, and stayed overnight at the Sysonby Knoll Hotel.
Activities included a guided food heritage tour; lunch at the Harboro Hotel; a pork pie-making demonstration at Ye Olde Pork Pie Shoppe; cheese tasting at The Melton Cheeseboard; a brewery tour at Belvoir Brewery and dinner at Belvoir Alehouse; a tour of Belvoir Castle, and a tour of Wymondham Windmill.
