Scottish independent McGill’s has renewed its partnership with UK public transport app and website provider Passenger amid the launch of a new website.
The partnership will continue for another three years. The pair previously collaborated on the McGill’s app, which was launched in October 2018.
The new website brings public transport data to desktops, including a new web-to-mobile eCommerce feature where customers can purchase tickets via the website to then access them in the McGill’s app. It also provides information to let customers plan journeys and includes live bus tracking and disruption alerts, and gives information on vehicle features such as wi-fi and phone chargers. McGill’s hopes it will continue to inspire more people to use the bus.
Like the app, the website is managed from Passenger Cloud, allowing staff to “work efficiently and save time when processing updates”.
Says Colin Napier, Group Operations Director at McGill’s: “Our new website forms a vital part of our mission to inspire more people in Scotland to use their local bus services in favour of their cars. Not only will increased bus travel uptake help reduce congestion on the roads, but it also brings long-term environmental benefits.
“Sustainability is a core focus for our business as we’re on our way to having a fleet of over 100 battery-powered electric buses, so our new website launch complements our efforts to make public transport more appealing as a convenient, eco-friendly travel option for all.”
Adds Tom Quay, CEO at Passenger: “We’re delighted to continue supporting McGill’s by providing easy-to-use technology to help its customers feel confident and in control of their journey.
“McGill’s shares our vision of building a greener future through making more sustainable transport options more accessible, and our combined efforts will help drive the overarching aims of the National Bus Strategy.”
The McGill’s app has reportedly seen over 32,000 active app users this month.
