Borders Buses Ltd, a wholly-owned subsidiary of West Coast Motors (WCM), is investing £3.5m in 30 new vehicles, customer real time information and ticketing systems.
It took over First Scotland East’s operations in the Scottish Borders on Sunday (26 March).
The acquisition involved the transfer of 116 employees based at Galashiels depot, Hawick, Peebles and Kelso outstations.
All services operated by First Borders have been maintained on a like for like basis by Borders Buses. 
The new vehicles include Alexander Dennis double and single-deckers along with Optare MetroCity single deckers. Some have already entered service.
Borders Buses will be red and cream, like its WCM parent, but during the transition a range of vehicles, including buses hired from First and unbranded new vehicles will operate the routes.
WCM MD Colin Craig, says: “Our investment is a clear demonstration of our on-going commitment to the Borders and beyond.
“While exciting, it’s important to add we do not underestimate the challenges which lie ahead.
“The Borders Railway has had a significant impact on the local bus network, but represents an opportunity for local bus services to be adapted to complement and enhance the public transport network in and around the Scottish Borders.”
