Go-Ahead subsidiary East Yorkshire Buses is partnering with CitySwift to leverage big data and mobility intelligence across its network to improve punctuality, efficiency and passenger experience.
The partnership is in response to shifting travel patterns and congestion from the pandemic. The team at East Yorkshire Buses will benefit from CitySwift’s “rapid deployment and scenario modelling capabilities” as it approaches network planning from a customer-centric perspective.
The operator will use CitySwift’s Evolve module, automating data analysis from big data sources across the network. That analysis will go from taking “weeks and months” into “hours and minutes” for the team, according to East Yorkshire. The CitySwift engine then transforms the data analysis and insight into AI-powered runtimes, which improve punctuality and service reliability.
Says Ben Gilligan, Managing Director of East Yorkshire Buses: “2023 will be a new phase for the team at East Yorkshire Buses as we put a greater emphasis on big data and runtime optimisation to power our network, helping our teams to meet and exceed our goals.”
Adds Stuart Fillingham, Head of Commercial at East Yorkshire Buses: “We are thrilled to be able to use big data and AI powered runtimes to support our talented commercial team, giving them time back in their day so they can focus on more strategic decision-making for the network, passengers and drivers.”