Coach Monthly has been reborn as Group Tourism & Travel Magazine, broadening its scope to cater for the burgeoning group tourism sector.
More than a simple cosmetic change, the relaunched GT&T will boast an expanded focus and revitalised output. It includes more content than ever to inspire the coach tour operators and group tour planners who have been drawing inspiration from the magazine for 35 years.
Pam Galloway of Bury Leisure Club says it is “one of the best publications issued for group organisers to source ideas for group outings.”
The goal is simple – to make these ideas more accessible than ever.
The rebrand will bring GT&T in line with Diversified Communications UK’s suite of leading tourism brands, including the British Tourism & Travel Show and the British Coach Tourism Awards.
Early feedback has been overwhelmingly positive. Diana Roberts of Visit Guildford says: “We absolutely love the new look and feel! It’s fresh and vibrant and right up to date. We are sure this will make it an even more effective medium to get our name out there and encourage coach trips to Guildford.”
With the first issue of the relaunched magazine set to reach subscribers during the first week of March, readers can whet their appetites by visiting the brand-new companion website, which is now live at grouptourismtravel.com.
To subscribe, visit grouptourismtravel.com/subscribe