National Express Leisure to become company’s go-to holiday arm

National Express (Nat Ex) has launched National Express Leisure, a new business which focuses on the UK holiday and leisure travel market.

This month, a number of existing businesses and brands within Nat Ex – which include Lucketts Travel of Fareham and Woods Coaches of Leicester – will be brought under the single National Express Leisure banner.

The new arm will be managed by a team which brings together skills and experience from across the UK business. Operations will be based in Fareham and Birmingham.

A number of new roles are being created to accompany the launch, including jobs in marketing, sales, product development, management and distribution.

“We already have significant experience in offering travel in the UK, whether it’s a build your own package with Holidays by National Express, a coach holiday or day trip,” says Nat Ex CEO UK and Germany Tom Stables. “There is a lot more opportunity in this market which we believe we can best tap into by building on our work with existing partners as one business being managed by a single expert team.”

Adds John Boughton, Commercial Director at Nat Ex: “This is a very exciting move at a time when more people than ever are looking to take a break in the UK.

“National Express Leisure will offer the best in convenience and choice along with the great value and high standards of customer service and safety we’re already well known for.”