Stagecoach East has put a “WoW Bus” (Wellbeing on Wheels) on the road to promote cancer awareness among the public, visiting the company’s depots in Bedford, Cambridge, Fenstanton and Peterborough.
Among the charities included were Maggies, Cambridgeshire Prostate Cancer Support Association and It’s On The Ball, a charity aimed at raising support and awareness for testicular cancer.
Charity experts and cancer survivors were on hand to talk about the importance of checking yourself regularly for possible signs of cancer.
The WoW Bus will be used over the coming months in engaging with both the public and Stagecoach East colleagues.
Darren Roe, Managing Director of Stagecoach East, says: “It has been great to see the WoW Bus receiving such a warm response wherever it has gone on its launch day. We all know that men find these issues very difficult to talk about, so we are very proud to bring information and advice to our colleagues.
“Testicular cancer, in particular, can be very treatable if it is found early, so we are delighted to play our part in getting the message out that that regular checking is important for men, and then seeking medical attention if anything seems wrong.
“We have made a lasting pledge to our colleagues that we will build a supportive Health & Wellbeing strategy for them, and this is another important step in that right direction.”
