Wrightbus has appointed Keith Watson (pictured) as its new Director of Sales for the UK and Ireland.
Well-known among industry peers, Keith joins from Northern Ireland-based EV charging specialist EO Charging, where he was formerly Director of Bus, Truck and Van Sales and had served as Head of e-Bus and e-Truck.
Keith also previously spent time at Alexander Dennis where he was Customer Development Director.
He joins Wrightbus during its push to build on record orders in 2023.
He says: “I am delighted to be joining Wrightbus at what is an incredibly important and exciting time for the business. Wrightbus is at the forefront of zero-emission technology and the skills and reputation it has built up across the UK and the island of Ireland are now being transferred onto the European markets and beyond.
“Moving to a zero-emission fleet is the number one priority for bus operators around the world and requires a mix of solutions.”
The company says it is welcoming him for his customer focus and for introducing new technologies and added value.
Says Jean-Marc Gales, CEO of Wrightbus: “We are a business that is expanding rapidly and we are delighted to welcome Keith to our team to further advance our ambitions.
“Wrightbus is the fastest growing zero-emission bus manufacturer in Europe, employing over 1,700 skilled people and aiming to double that in the next five years.
“We are continuing to grow our business in the UK and Ireland and expanding across Europe. Keith’s experience and knowledge will be invaluable in helping us meet our ambitions.”