Arriva Midlands has commenced its roll out of contactless payment technology from Ticketer, following on from the successful implementation of contactless in the Southern Counties region.
Arriva has started the installation of the equipment throughout its 13 Midlands depots, starting with Luton and Aylesbury.
Mark Bowd, Regional Managing Director for Arriva Midlands, says: “Customers are at the heart of everything we do, and with the overhaul of our ticketing systems, all we are doing is responding to the ever-increasing demand we are experiencing for more flexible transport provisions.
“These ticket machines are futureproofing our vehicles and modernising on-board payment, which will ultimately benefit not only the passengers, but our business too, as we aim to transform the perception of bus transportation and position it as a viable and attractive alternative to travelling by car.”
The new machines will be introduced to Milton Keynes, High Wycombe and Derby from 3 March, Thurmaston, Hinckley and Wigston from 10 March, Tamworth, Cannock, Telford and Shrewsbury from 24th March, and Oswestry on 31 March.
