Since introducing changes to routes 18 and 49 in April, extending them to the Fort Kinnaird shopping and leisure complex, Lothian Buses has seen a 50% increase in journeys.
additions to the early morning and evening timetables of route 30, now provide a 24-hour link to Fort Kinnaird from Musselburgh and Edinburgh city centre.
Business Development Manager Keith Finlay says: “We recognised there is significant demand for smarter links. Development and growth at the shopping centre is ongoing and we are delighted that these new links are popular.”
Liam Smith, Centre Director at Fort Kinnaird, said: "The increased bus services to Fort Kinnaird have been very well-received by our customers and staff.
"The routes have allowed more people to access our leading selection of stores and restaurants, as well as our cinema.
"As the Christmas season approaches, catching the bus is a fantastic option for people doing their shopping and enjoying evenings out."
To celebrate, Lothian will be running a competition later this week on its Facebook page for a prize package that includes £100 to spend at Fort Kinnaird, a meal at Chiquitos and a family cinema pass.