By using this site, you agree to the Privacy Policy and Terms & Conditions.
Accept
routeonerouteonerouteone
  • News
    • Show all
    • Awards & Events
    • Deliveries
    • Environment
    • Exhibitor News
    • Euro Bus Expo 2024
    • Features
    • Legal
    • Minibus and minicoach
    • Operators
    • Opinion
    • People
    • Suppliers
    • Vehicles
  • Vehicles
    • Find a Vehicle
    • ZEV Comparison Tool
    • Sell a Vehicle
    • Vehicle Seller Dashboard
  • Insights
  • Careers
  • Events
    • British Tourism & Travel Show
    • Euro Bus Expo
    • Innovation Challenge
    • Livery Competition
    • routeone Awards
  • Advertise
  • Contact
    • Share your news
    • Subscribe
    • Update Subscription Details
  • Latest Issue
  • SIGN UP
Search
© 2024 routeone News. All Rights Reserved.
Reading: Brighton & Hove’s bid to ‘clear the road’ 
Share
Font ResizerAa
routeonerouteone
Font ResizerAa
Search
  • News
    • Show all
    • Awards & Events
    • Deliveries
    • Environment
    • Exhibitor News
    • Euro Bus Expo 2024
    • Features
    • Legal
    • Minibus and minicoach
    • Operators
    • Opinion
    • People
    • Suppliers
    • Vehicles
  • Vehicles
    • Find a Vehicle
    • ZEV Comparison Tool
    • Sell a Vehicle
    • Vehicle Seller Dashboard
  • Insights
  • Careers
  • Events
    • British Tourism & Travel Show
    • Euro Bus Expo
    • Innovation Challenge
    • Livery Competition
    • routeone Awards
  • Advertise
  • Contact
    • Share your news
    • Subscribe
    • Update Subscription Details
  • Latest Issue
  • SIGN UP
Follow US
© 2024 routeone News | Powered by Diversified Business Communications UK Ltd
- Advertisement -
-
routeone > News > Brighton & Hove’s bid to ‘clear the road’ 
News

Brighton & Hove’s bid to ‘clear the road’ 

routeone Team
routeone Team
Published: May 25, 2018
Share
SHARE

Brighton & Hove Buses has launched an advertising campaign with the strapline: Fill the bus, clear the road.

The adverts displayed around the city focuses on the problem of congestion on the roads by showing spaces filled by cars that spell out the words Full and Jam.

The campaign coincides with the Government’s new Clean Air Strategy, which includes a section on reducing emissions and congestion by encouraging a shift from car use to more sustainable modes of transport including cycling, walking and public transport.

Brighton & Hove Buses’ MD Martin Harris said: “Congestion has a direct impact on bus passengers. Journey times in the city are getting longer and every year because of congestion, we have to buy four new buses at around £1 million just to maintain the level of service. And it’s our customers that pay for this in their ticket price.

“On the other hand, a full double decker bus can take 75 cars off the road according to Transport commentator Professor David Begg – that’s enough to free up the length of three football pitches. This is real space that we can reclaim that would speed up journey times and reduce costs.

“This campaign is about beginning a conversation about road space and how we use it and how it relates to our quality of life. We can no longer ignore how congested our roads have become. Freeing up valuable space is about our health and wellbeing and is for the good of everyone.”

TAGGED:BusCoachDiversified CommunicationsMagazineMiniPlusrouteONE
Share This Article
Facebook LinkedIn Threads Email Copy Link
Previous Article Contactless comes to Isle of Man
Next Article  ‘Britain’s Most Scenic Bus Route’ named
- Advertisement -

Latest News

Big Bus Tours brand for McGill's Edinburgh sightseeing operation
Big Bus Tours brand for McGill’s Edinburgh sightseeing operation
News
Cozy Travel to become FlixBus UK operator partner
Cozy Travel to become FlixBus UK operator partner from 13 June
News
Pulhams – Assistant Operations Manager
Careers
Ashton under Lyne is first full electric Bee Network bus depot
Ashton-under-Lyne is first fully-electric Bee Network bus depot
News
- Advertisement -
-

routeone magazine is the indispensable resource for professional UK coach, bus and minibus operators. The home of vehicle sales and the latest bus and coach job vacancies, routeone connects professional PCV operators with complete and unrivalled news coverage.

  • Terms & Conditions
  • Privacy Policy
  • GDPR Policy
  • Sustainability
  • Advertise
  • Latest Issue
  • Share Your News
routeonerouteone
Follow US
© 2024 routeone News | Powered by Diversified Business Communications UK Ltd