Accor Hotels’ eight annual awards ceremony and leisure workshop was its biggest ever, attracting a 15% increase of participants over last year, and 45% over 2015.
It took place in February at the brand new Main Stand of Liverpool FC stadium in Anfield.
The two-day event started with a fam trip, where 28 tour/coach operators visited Accor's properties in the city as well as famous Penny Lane and Strawberry Hills.
The Accor team then hosted a drinks reception at Liverpool FC's new Main Stand, followed by the gala dinner and awards, with Beatles-themed entertainment.
Nine awards went out to Accor's top clients for 2016.
Dana Lewis, Director of Sales for M&E & Leisure, says: “Liverpool did us proud! The hotels and the stadium itself were fantastic and the whole event really showcased how much Liverpool has to offer to the groups market, as well as highlighting how much the groups markets means to Accor Hotels.”
