Yorkshire’s Coastliner 840 has been named the winner of the virtual ‘World Cup of English Bus Routes’ in a recent online contest
The route, which runs between Leeds, York, Malton and Whitby, beat off competition from dozens of bus services across the country, including the Isle of Wight’s Needles Breezer open top bus route to be named England’s finest.
Over 2,000 people voted, while high-profile support for the service came from Welcome to Yorkshire, the Yorkshire Post, Minster FM and Yorkshire Coast Radio.
A way to attract business after COVID-19
It is hoped the victory will attract more passengers as lockdown restrictions ease and visitors return to the White Rose County.
Coastliner CEO Alex Hornby says: “Coastliner has again been named the nation’s favourite, and no wonder – there’s a lot of love for the service and for our amazing team who make it the success it undoubtedly is.
“We know from the many positive comments we receive from our customers all year round that our Coastliner 840 bus is the ideal way to see two great Yorkshire cities, the North York Moors and the beautiful coast, without the stress and hassle of driving or parking.
“Over the last couple of years our Coastliner service has been transformed, with amazing new buses packed with customer friendly features, including free 4G wi-fi, USB and wireless charging points, audio-visual next stop announcements and comfortable coach seating.
“This wonderful win is ideally timed, as we begin our journey beyond lockdown and gradually welcome customers back along the route. As travel restrictions are eased, we look forward to seeing visitors old and new take a seat with us and enjoy the grandstand Yorkshire views which make Coastliner a worthy World Cup winner.”
It is not the first time the bus route has won recognition for its beauty – in 2018, it was named ‘Britain’s most scenic bus route’ after an online poll of over 15,000 voters.
