Marketing: ‘Don’t wait for customers to come to you’
Free marketing mentoring for coach and bus operators is now on offer through a special partnership between routeone and Torris. We speak to the...
Scottish Bus Week debuts to celebrate the industry
The first Scottish Bus Week is being held between Monday 23 and Sunday 29 May as a celebration “of all that the bus can...
Celebrating 50 years: The pride and the passion of Mountain Goat
Lake District operator Mountain Goat celebrated its 50th anniversary in March with a recreation of the first journey
It was on 31 March 1972 that...
National Coach Week Irizar unveiled as start approaches
Trade body RHA has unveiled the specially liveried Irizar i6S integral that it will use as part of National Coach Week, which begins on...
Preston Bus launches new website; app set to follow
Rotala subsidiary Preston Bus has worked with Rise Digital Media to commission a new website and customer app.
The website – which went live on...
100% ENCTS reimbursement ‘reliant on service promotion’: LA
Continuation of ENCTS reimbursement by Staffordshire County Council at 100% of pre-pandemic levels for a further six months from April is contingent on bus...
Ipswich Buses launches new website with Rise Digital Media
Ipswich Buses has launched a new website that has been developed and built in partnership with industry technology firm Rise Digital Media. The mobile-friendly...
CPT refreshes brand as coach travel TV campaign to launch
The Confederation of Passenger Transport (CPT) has revealed a refreshed brand that will make its public debut on Monday 10 January with the launch...
Three months’ free PR offered to winning coach operator
Catapult PR – the agency that created the Wish you could Hear campaign for coach industry insurance specialist McCarron Coates in 2020 – will...
National coach marketing campaign set for TV in January 2022
The national marketing campaign to promote the coach industry that was conceived earlier this year will launch with television advertising in January 2022.
Called ‘Get...
Bee Network receives first BYD ADL Enviro400EV buses
Transport for Greater Manchester (TfGM) has taken delivery of the first five of its 100 electric double-decker buses ordered from Alexander Dennis (ADL) for...
