Sunday, August 1, 2021
Coach industry marketing campaign webinar 2 June

Coach industry marketing campaign webinar set for 2 June

Details of a proposed nationwide marketing campaign to promote the coach industry will be disclosed at a webinar on Wednesday 2 June at 1100hrs. It...

East Yorkshire Coaches relaunches with new livery

East Yorkshire Coaches has unveiled a new fleet livery as part of what it describes as “the dawn of a new era for coach...

Transdev Happy Travels campaign launched

Transdev has introduced a Happy Travels promise. It gives customers their next ride on one of its buses free of charge if they are...

First Eastern Counties introduces high-spec Excel fleet

First Eastern Counties has invested £5.3m in 19 custom-designed double-deckers for its flagship Excel service between Norwich and Peterborough. They will enter service on...

Stagecoach new livery unveiled by group

Stagecoach has finally unveiled its long-awaited new livery. Three new and complementary schemes will be introduced across the UK to suit the breadth of...

Bus route branding: Building a base for growth

Arguments for and against bus route branding are numerous. But where the concept is applied in an appropriate way it can deliver benefits –...

Open letter from operators says bus industry ‘needs to tell story’

A small group of operators and marketeers have written an open letter to the bus industry, calling for stronger, united messaging to the outside...

East Yorkshire plans £6m fleet spend and unveils new brand

East Yorkshire has unveiled its plans to invest £6m in vehicles over the next two years, while unveiling a new, updated brand which will...

Borders open-topper

City Sightseeing Scottish Borders, part of City Sightseeing Worldwide, and operated by West Coast Motors subsidiary Borders Buses, starts a new hop-on and hop-off...

Five times the fun as Stagecoach extends travel offer

A group travel offer is being extended by Stagecoach Yorkshire giving a cost-effective way of getting out and about in Sheffield. For £5, a group...

Fuze to provide ‘turnkey’ asset finance for Wrightbus ZE models

Wrightbus and Ryze Hydrogen owner Jo Bamford has established Fuze, an asset finance company that will work exclusively with zero-emission buses built by the...